Planning & Prioritization

Product roadmap

Time-sequenced view of major initiatives and bets.

What it is

Shows themes/epics by quarter or horizon. Modern practice emphasizes outcomes over dates, and explicit kill criteria over wishful timelines.

Concrete example

“Now / Next / Later” roadmap with swimlanes for platform, core, and expansion, each containing epics with target outcomes.

When to use it

Quarterly planning, board prep, or when sales and CS are operating from different versions of what is shipping.

What Product Joi delivers

Outcome-led roadmap: now/next/later swimlanes, target metric per epic, confidence rating, dependencies, and kill criteria.

  • Turnaround

    48 hours

  • Format

    Decision-first doc

  • Reviewed by

    Senior product lead

Sample deliverable

A real product roadmap Product Joi has shipped. This is the format and depth you'll receive.

Roadmap · shipped 3 weeks ago

Product roadmap — FY26 H1 (three bets)

Two-quarter roadmap committing to dispatch AI, renewal-risk workflows, and partner network. Defers all unaligned requests.

Thesis Three bets, two quarters, one thesis: we sell to operators who lose deals on speed-to-setup and keep customers on speed-to-resolution. Every roadmap item must move one of those numbers. Bets Bet 1 — Dispatch AI (TTFV) Owner: Avery. Outcome: TTFV 14d → 8d for new ops accounts. Slice 1: Route-suggestion in first 7 days (pilot, week 1–6). Slice 2: Crew-shift recommender (week 7–12). Kill if pilot accept rate < 30% at week 4. Bet 2 — Renewal-risk workflows (NRR) Owner: Marcus. Outcome: NRR 104% → 112%. Slice 1: Renewal-risk score in CSM workspace (week 2–6). Slice 2: Auto-triggered renewal play (week 7–12). Kill if CSM adoption < 60% by week 6. Bet 3 — Partner network (acquisition mix) Owner: Lina. Outcome: 25% of new logos from partners by Q2. Slice 1: Partner portal MVP (week 4–10). Kill if partner pipeline < $400k by week 10. Out of scope - Pricing changes (separate strategic review). - Enterprise SSO (parked until partner network proves channel). - Mobile app refresh. Sequencing rationale Bets 1 and 2 hit independent revenue motions, so they can run in parallel. Bet 3 starts week 4 once instrumentation from Bet 1 is in place — partner attribution reuses the same telemetry. How we say no Anything not mapping to one of the three bets gets parked in the "next-half candidate" list. Exec sponsor reviews monthly. Sales gets a one-pager explaining the trade.

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