What it is
Describes revenue streams, cost structure, and pricing/packaging. Often expressed as a canvas plus a tier table that sales and finance both sign off on.
Concrete example
Lean canvas with key partners, customer segments, channels, and a simple tiered pricing table.
When to use it
Pre-launch packaging, a planned price change, a new tier, or a shift from seat-based to usage-based pricing.
What Product Joi delivers
Business model canvas, recommended pricing structure, tier matrix with positioning notes, and a migration plan if changing existing customers.
Turnaround
48 hours
Format
Decision-first doc
Reviewed by
Senior product lead